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Humans & Hounds

Creating a hypothetical concept for a magazine within Photoshop, and editing the photos I have captured using my DSLR camera or iPhone.

 

Exploring different styles and learning new techniques.

Using elements from conventional magazines such as the TIME magazine, where one person (or dog in my case) is the main focus in the center, with limited text on the cover.

 This niche special interest magazine type would be aimed at dog owners/lovers with tips on health, wellbeing and behavior.

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With high-quality imagery, engaging typography (dogfiles), and well-balanced composition, the design appeals to dog lovers while maintaining a professional, editorial feel. Each element is carefully layered and styled to highlight key stories and create visual interest throughout the magazine.

Using the refine edge tool I was about to allow hairlines show in the cutout of the fluffy pets I photograph and make them the main focus of this magazine to attract the target audience.

mars on magazine mockup

Marketizing Humans & Hounds

To develop this concept further I created mockups of products that Humans and Hounds could create such as branded leashes and their very own humans and hounds collection bowl set.

This has potential to be on a range of pet accessories such as pooh-bag holders, toys and brushes.

leash mockup white text.jpg
close-up-dog-leash pink leashh&h.jpg
close-up-dog-leash blue text h&h.jpg

Exploring different placements for the text on the leashes, and is adaptable for a range of colours

humans bowls.png

A quirky gift for dog owners, a matching bowl set for humans and their pooches.

dog bowl mockup h&h.jpg
treat bag mockup with lil luna

Mockup of dog treat bag.

editing Milo the collie in Photoshop
experimenting colour for leash design in Photoshop

Screenshots of experimenting with different tools and styles, allowing me to spark creativity and learn new techniques .

Exporting to social media without losing quality.

© 2022 by Sophie Radley. Proudly created with Wix.com

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